Getting 100% Google reviews is an important step for businesses to take in order to improve their reputation, ranking, and ultimately their revenue. To achieve this goal, businesses need to understand how Google's algorithm works and how to optimize their presence on the platform. This article will provide an overview of the steps businesses need to take in order to get 100% Google reviews.First, businesses need to understand how Google's algorithm works. Google Maps and the 3-pack package prioritize proximity and reputation.
If a business is performing a modified location search (also known as “city +” their service), these results generally show the companies closest to the city center (downtown). Additionally, if a business has ever moved their location, there may be sites that still include their old address. This can cause Google's algorithm to “doubt the validity of current information” and can lead to lower rankings. To ensure consistency of appointments, businesses can use tools such as Yext, Moz Local, Whitespark or BrightLocal.Second, businesses should focus on optimizing their presence on the Google My Business platform.
This platform has become an important component of any local SEO strategy. Additionally, businesses should make sure that their company logo or signage is visible from the street, as GoogleCar will stop by and receive that information from time to time. Furthermore, businesses should post a screenshot of their best review and ask customers to leave their own comments (including a direct Google review link).Third, businesses should create a quick video on how to leave a Google review for their business. This video should show customers that they need to sign in to Google and navigate to the business listing on Google in order to leave the review.
Additionally, businesses should follow up with customers who have left reviews after a week or more through the support section of the Google My Business dashboard.Finally, businesses should take advantage of seller ratings when they appear in paid search ads. Seller ratings are “a type of automatic extension that shows advertisers with high ratings” and can help businesses increase their reputation and revenue.
